The HBA is a 501(c)6 organization dedicated to supporting the businesses of Hillcrest.

This is a website for the members of the Hillcrest Business Association. If you’re a visitor to Hillcrest, please take a look at the websites below for information about visiting our wonderful neighborhood.


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Featured Event: City Council District 3 Candidates Debate

Join us on Wednesday, 10/23 at a forum to focus on small business issues.

Toolkit for members


The HBA provides a large number of free promotional and beautification services for its members.

Paid services for members


The HBA provides a range of paid services for its members.



The HBA is a city leader in uptown in planning, transportation, parking, and advocacy.


Planning a visit?

Take a trip to our partner sites first.

Hillcrest is a diverse and wonderful neighborhood in Uptown San Diego that features characterful stores, diverse restaurants, and exciting nightlife


Learn about the wonderful things in Hillcrest at these visitor oriented sites.